Introducing Clipping: Reach without losing control

Every stream and video about your game is full of moments worth watching: a clutch play, a reaction, a fail nobody saw coming. Most of them never travel past the creator’s own audience. Paid media can carry them further, at a real cost. Open clipping networks can too, but you rarely know who made the clip, which account posted it or how to take it down.

Today we’re launching Clipping: a way to turn the best game moments into scalable organic reach, without losing control.

How it works

Your creators are already making the moments. Our platform surfaces the strongest ones in approved streams and videos, and vetted clippers who know and play your game cut them into platform-native clips for TikTok, YouTube Shorts and Instagram Reels.

The clips go out on dedicated accounts built around your game. One moment can become several clips, across several accounts.

Built for control

• Approved content only. We start with creators in your Creator Program, ideally with clipping rights in the program terms. Then creators who give written approval, and content from your own channels. Sources and rights are agreed with you before anything is posted.
• Clippers who know your game. Every clipper is vetted for your game and contracted monthly with a defined output, not sourced clip by clip from an open marketplace.
• Accounts Wehype controls. Wehype holds the logins and clippers never need access. Names and profiles are managed centrally, and any post can be taken down.
• Organic reach. No media is bought and no creator audience is rented.
• One view of everything. A shared dashboard shows every account, post and performance signal, with the same view for you and for us.

Where it fits

Clipping is the newest part of Attract, next to Creator Campaigns, Intelligence Packages and Twitch Integration. Campaigns create the moments. Clipping keeps them circulating after the stream ends.

Read how it works on the Clipping page, or get in touch to set up clipping for your game.