News1 min read
Wehype is now an official Twitch partner
Wehype x Twitch
Today marks a huge day for Wehype. As of today, we are officially a Twitch partner.
Ten years ago, we integrated with the Twitch API to run our first campaigns on the platform, with a vision to empower games and creators to grow together. Today, those campaigns can live directly inside Twitch itself.
What changes
Our platform is now integrated with Twitch, so Wehype campaign opportunities are visible inside the Twitch Sponsorship Dashboard. Creators discover campaigns directly in Twitch, then join them, read the brief and get paid through the Wehype platform.
As part of this, Twitch is opening sponsorships to Affiliates globally, and Wehype is part of that rollout. Our first campaign live in the dashboard is EA’s Battlefield 6.
For games, it means reaching the long tail of Twitch streamers at a scale one by one outreach never could. Read how it works on our Twitch Integration page and in our guide to Twitch influencer marketing.
Ten years of building on Twitch. Today might be the biggest day of them all, and we’re only getting started.
Originally posted on Wehype’s LinkedIn.
